Ellen and Zak (Children's Television Workshop)

Challenge:
To explore a stand-alone Internet and video CD-Rom for the Children's Television Workshop to use as an entertainments vehicle for 5-8 year olds.

Solution:
The Children's Television Workshop reaches parents (of kids ages 0-14), preschool families, kids 6-14, and fans of all ages. Alliances with the most powerful partners on the Web, such as AOL, Excite and Netscape, mean the Workshop is a leading source on the web for family fun, learning, and resources.

Sprite Interactive developed a solution for the Children's Television Workshop using two characters called Ellen and Zak. The Ellen and Zak Internet and Video CD-Rom features a simple-to-use e-card facility, kids activities, a music and sound section, a games section and rhymes and stories, all accessed through a simple-to-use interface, and contained within a non-threatening interactive window. Ellen and Zak are bold characters, designed to appeal to a younger audience, and the content of the site clearly reflects this, with exciting activities and games to keep children coming back again and again.